CANADIAN TIRE ACHÈTE LES COULEUR DE LA BAIE


CANADIAN TIRE ACHÈTE LES COULEURS DE LA BAIE… 
Par Bernard Bujold - 
Les couleurs de la Baie (marque de commerce) ont été achetées par Canadian Tire pour 30 millions$. Canadian Tire va faire fabriquer divers produits qu’il vendra sous l’étiquette La Baie… 
La vente de fermeture tire à sa fin et il ne reste presque plus rien. Je croyais avoir trouvé une aubaine, un manteau pour promener mes chiens au sous sol du magasin de la rue Ste-Catherine. Les chiens adoraient mon allure, mais je l’ai remis sur l’étagère quand j’ai vérifié le prix, moi qui pensait ne payer qu'une dizaine de dollars… 
Voir reportage Canadian Tire

https://www.lapresse.ca/affaires/entreprises/2025-05-15/la-baie-d-hudson-vend-son-nom-et-ses-marques-a-canadian-tire-pour-30-millions.php

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